One Principal Partner. 25 Years of Expertise. Three Clear Paths Forward.

Executive Design & Brand Strategy

A business can easily outgrow its visual presentation, but hiring a full-time executive to fix it rarely makes sense for the budget. Backed by 25 years of remote design leadership, I step in to align your public-facing materials with the real scale of your company—whether you need a discrete brand transformation, a strategic evolution of your existing assets, or ongoing fractional creative leadership for your team.

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01. Brand Transformation

Best for new companies launching from scratch, or established organizations navigating major market transitions.

When a business reaches a turning point, your visual identity can hold you back. I partner with you to completely rebuild your brand presentation, align your visual message with your actual corporate value, and set up a comprehensive design framework built for your next phase of growth.

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02. Brand Evolution

Best for established businesses that need to clean up and modernize presentation collateral or polish an existing identity.

We don’t throw your history away. I take the parts of your brand that your long-term clients already recognize and trust, and refine them for a cleaner, modern look, bringing all your layouts, decks, and client-facing documents into one unified system.

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03. Fractional Creative Leadership

Best for growing companies that need dedicated daily oversight and workflow organization without a full-time executive hire.

Backed by two decades of leading remote projects on distributed teams, I step into your active business to organize your creative workflow, guide your junior staff or freelancers, keep projects on schedule, and ensure your design always looks consistent and professional.

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Proven Results

  • Dave Matthews Band

    A ten-year remote creative partnership directing the visual consistency, digital presentation layouts, and physical release packaging for the global touring brand.

  • Starr Hill Brewery

    A complete brand overhaul and packaging redesign that drove a 43% sales spike for their flagship beer.

  • Musictoday

    Led the creative team that designed the initial visual systems and e-commerce layouts, scaling the music startup ahead of its $100M acquisition by Live Nation.

  • Charlottesville Ale Trail

    Designed the visual identity, merchandise, and collateral that transformed a local community project into an official 501(c)(6) non-profit funded by regional economic development and tourism bureaus.

  • Storyware

    Steering digital product direction as contract Design Director, collaborating remotely with developers and outside agencies to map out clean user experiences, ensure web accessibility, and lead design reviews directly with executive stakeholders.

  • Focused Ultrasound Foundation

    Led the global UX/UI architecture to transition a legacy medical website into an accessible, easy-to-use multi-site network.

Selected Work

Starr Hill Brewery: Brand Evolution & Packaging Design

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Six Hundred West Main: Creative Direction & Brand Identity

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Charlottesville Ale Trail: Identity System & Brand Ecosystem

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Focused Ultrasound Foundation: UX Architecture & Accessibility Strategy

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What My Clients Are Saying

  • “Since the early stages of Starr Hill’s brand and packaging refresh, Wyndsor has been an indispensable asset to the brewery. Her unique ability to quickly absorb our brand culture and feedback while driving our visual identity into a new direction that felt both fresh and relatable has been invaluable, while her genuinely kind and easy-going demeanor makes it an absolute pleasure to work with her.”

    Jack Goodall | Marketing Manager, Starr Hill Brewery

  • “Working with Wyndsor to create our brand was easy and fun! She kept what could have been a stressful process simple, providing specific and thoughtful talking points to help us consider all aspects of brand design thoroughly.”

    Ginger Graham & Meri Jane Smith | Founders | Sensüs

  • “I am so excited to see our new brand live in the world. I’m thrilled with how it turned out and really enjoyed working with you on it. Thank you again for taking our vague ideas and making them look fantastic!"

    Drew Price | President & Chief Development Officer, Hexagon Energy

  • “Everything is so beautiful! I can’t thank you enough.”

    Paige Saizon Pailet | Owner, The Silver Wall